A Holistic, All-Natural Guide by Rhituparna Mitra
The tropical Indian summer is here, and it’s the perfect time to adopt eco-conscious summer practices from knowledge that lies in our cultural plethora Ayurvedic and slow living regimes! Isn’t it amusing how we sit inside our air conditioned rooms, ironically berating climate change, all the while knowing that our extensive carbon emission is the very cause of our discomfort?
Rhituparna Mitra is an eco-conscious maven and a passionate environmentalist who leads a … Read Full
We’ve all encountered a kantha – be it saree, dupatta, suit, cushion or blanket. But a little known fact that differentiate’s this eastern Indian tradition from several other embroidery crafts is that there lies a profound functionality behind it, for it was in it’s truest essence a craft tradition of the poor. Discarded textile scraps sewn together with a running stitch – the basic foundational block of needlework – to create something new. One of India’s oldest embroidery traditions, the … Read Full
White on white chikankari is a soothing, pristine and royal textile to wear – the feeling takes you all the way back to when Noor Jehan, wife of Mughal emperor Shah Jahan, probably introduced it.
This beautiful, long kurta is sustainably special in many ways
– it is a hand-me-down, and I always promote raiding and reusing clothing from wardrobes around you especially when it comes to gorgeous Indian textiles. Buy Less, Use More.
-it features exquisitely intricate shadow handwork … Read Full
I know it’s overwhelming to spend hours on the internet or your mobile phone, searching for the perfect item and battling FOMO because online shopping has way too many options more than the human brain can handle. So here’s a round up of the best readymade handloom, handcrafted and sustainable blouses I came across while shopping for myself right now, check it out!
This front slit beauty from a brand called Molcha – it has quite many print options to … Read Full
I’ve always had a thing for ayurvedic, organic, all natural skincare. When I was younger (read: had a lot more free time), I had this phase where I’d only use things from the kitchen for my face – which was quite an elaborate, Cleopatra-esque routine. Nowadays I fall for naturalist marketing, delicious fragrances and lovely packaging all too easily – but we all must know this, the rules in India for publishing every single ingredient on the product are very … Read Full
My primary inspiration to style my dailywear looks always leans towards making my outfit revolve around my accessories – and this handcrafted beadwork neckpiece is the star of this look. To give you a quick mental association, think of the quintessential Gujarati torans with the coconut, animals, “Welcome” or “Shubh Labh” played out in tiny colourful beads and you’ll know instantly what craft this piece comes from. Traditionally handcrafted beadwork jewellery is BIG in accessory trends right now, although the … Read Full
I’ve been on the Elanic community since the past year, and apart from making quite a lot of money from it, it’s taught me an important aspect of sustainability, resourceful consumerism and minimum waste that has changed the way I view my wardrobe and shop for fashion pieces.
We are all somewhat guilty of buying things we never really use, and with the amount of waste piling up our landfills, the need of the hour is to put our belongings
… Read Full
The number one reason I still don’t own a pair of white sneakers is how muddy our city is and how fast it takes (one local train ride, maybe) to take that sparkling pristine to drab dullness.
However, I love this look on everyone brave enough to carry it off and the recent initiative by Péro to upcycle Adidas Originals into unique, chic customized styles has me crushing on the many levels of sustainable love this is!
Upcycling simply means
… Read Full
I own and have accumulated probably as many as thirty pairs of jeans, being that annoying girl that eats a lot but never gets fat, still wearing the same waist size from high school. And I also own as many mass fashion Forever 21, Zara, or H&M denims as any of you. Then, doesn’t that make me a hypocrite for all the talk of being sustainable, turning to handlooms and handcrafted, and so on?
Lets face it, not all of … Read Full
This picture is ironic on many, many levels.
What it’s called on the package: carmine, crimson lake, carmine lake, cochineal, natural red 4, C.I. 75470, E120
What it actually is: Carmine is a red pigment made from crushing female cochineal beetles, and it reportedly takes 70,000 dead insects to make one pound of red dye. Helps to achieve red shades in make up.
Where it may be lurking: makeup, particularly in red lipsticks, blushers and nailpaint.
A shocking list of … Read Full